iOS or Android: Which is the Best Platform for Business App Development?

Today, iOS and Android are amongst the most dominant mobile platforms ruling the smartphone and tablet market across the globe. Apple, being one of the most well-regarded electronic brands has consistently maintained a healthy global market share, whereas Android, since its inception in 2008 has evolved into the most widely used mobile OS today, and is present on devices across a variety of price-ranges. However, it has always been a topic of debate whether Android or IOS is better for a business that wants to reach out to its target audiences through a mobile app.

Therefore, we decided to compare both the iOS and Android platforms, and find out which is better when it comes to enterprise and business app development by looking at a few key factors, such as –

1. Demographics

   Android is currently enjoying the largest platform share worldwide with a specific presence in the developing nations. On the flip side, research suggests that iOS is typically used by people in the developed nations, have higher incomes, and more importantly, spend more on phone apps. Thus, if you are seeking to reach more people across the globe, and target both low-income & high-income categories, you must choose Android else you can get your business app developed for the iOS platform

2. Revenue Generation

   There are two types of mobile apps – one which focus on in-app revenue generation and the others which are free to use. While Apple users are known to spend more on apps and in-app purchases, Android users are not as extravagant with their expenditure. Therefore, if you are planning to launch an app through which you want to generate revenue and offer a variety of in-app purchases, iOS should undoubtedly be your platform of choice. Also, Android possesses a higher percentage of free, ad-supported applications and should be targeted only if you want to reach out to a bigger audience irrespective of their spending pattern

3. Time to Market

   Time to Market is always a significant factor when developing a business app. Most developers believe that iOS apps are quite faster to develop and thus, have a shorter time to market as compared to the Android apps, as the Android apps take approximately 2-3 times longer to get developed. At the same time, one needs to keep in mind that the approval time is shorter for Android apps and Android allows regular updates to its users more quickly than iOS, which has strict publishing guidelines

4. Cost

   The cost of an app is directly proportional to the amount of time it takes to get the app developed. The longer it takes, the higher the app will cost. As Android takes a bit longer in development, the cost of developing an Android app is somewhat higher than what you would be required to spend for getting an app developed for iOS. In fact, in most cases, Android app development can easily cost more than 30% of iOS app development, when comparing similar apps developed for both platforms

   This high cost of development can be attributed to several factors such as slower emulators, more devices to code and perform QA for, more lines of code to be written, etc. Therefore, if you are on a shoestring budget and cannot accommodate higher costs, you will be safer off developing an iOS app

Based on all the above mentioned factors, you can decide that platform development suits your requirements the best. While Android has its own set of benefits, iOS too offers a myriad of unique advantages. It completely depends on the needs of a business, and which type of app will suit their requirements ideally.

Unsure which platform suits your target market and business requirements the best? Feel free to contact us at Flatworld Solutions to discuss your app idea and our executives will help you evaluate the best mobile platform to reach out to your audiences. We offer the best and most affordable custom mobile app development services, be it for Android, iOS, or even Windows!

You can also share your app development requirements by leaving a comment in the box below.

Interested to know more?

• Android Leads in the Mobile OS War with 81% of the World Smartphone Market!
• The Mobile Application Development Industry: Growing by Leaps and Bounds

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