Monthly Archives: October 2016

Reinventing the Future with the Help of Chatbots

Posted on October 27, 2016

Technology is innovating at an accelerating pace and newer technology and gadgets are being invented on a daily basis. Today, where companies are facing cutting-edge completion in each industry vertical, every organization is struggling to perform better than its counterparts. While overloads have become a common problem, organizations constantly face the pressure of increasing their ROI and deliver measurable results in order to stay viable. As a result, companies are adopting technology-oriented solutions in order to automate tasks. One such technology innovation is “Chatbots”, which exhibit glimpses of the A.I assisted future that sci-fi movies have dreamt of since quite a while back.

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How Can You Use Snapchat for Brand Marketing?

Posted on October 20, 2016

Today, social media websites are proving to be immensely beneficial for companies who want to promote and market their products and services in as efficient and cost-effective manner as possible. Social media has had a massive influential impact on businesses in the modern age. People or brands are going for social media marketing because of numerous reasons. Social media allows them access to a massive platform where they can showcase their products and services not only to a limited audience but to people all around the globe.

Social media websites such as Facebook, Instagram, Twitter, etc. are already established in the business world, but one tool that many people are also finding useful as a marketing tool today is Snapchat. Earlier Snapchat was used only for sharing photos, videos, and stories, but now people, especially businessmen, are leveraging it in new and exciting ways to market their wares.

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5 Photography Trends to Watch Out For In 2017

Posted on October 13, 2016

While photography is indeed an art, but the emergence of high-end technology tools to assist photographers have completely changed the way we capture and develop our photographs. Today, using the latest photographic software and tools, even amateur photographers can come up with incredible shots.

This post presents an insight into the latest photography trends which will dominate the year 2017.

Complicated Patterns
Patterns have always been one of the basic trends in the textile industry, flowing and ebbing in their popularity across seasons. But one of the recent trends in photography is the use of minimalism which highlights multiple layers of color bursts and patterns in order to present a cohesive final image.

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Why Manual Transcriptions Will Be Better Than Automatic Counterparts?

Posted on October 6, 2016

Transcription refers to the conversion of spoken words to a discernable textual form. There are many professionals such as lawyers, doctors, etc. who record their observations and send them for transcription. Owing to the rising demand for transcription professionals, many companies have started deploying automated transcription software solutions to cater to the needs of their clients in a time efficient manner. With the help of voice recognition software, recordings can easily be converted into a written format. However, many argue that the level of accuracy and quality is not the same when manual and automated transcriptions are compared. While manual transcription is a time-intensive process as compared to automated transcription, but still it assures much higher quality, flawlessness, and accuracy as compared to the former.

Many experts accentuate the fact that while automatic transcriptions may serve the required purpose for general transcriptions, but for legal and medical transcriptions, the transcriber needs to be aware of certain jargons or “field specific terms” in order to provide correct transcription. Also, academic transcriptions yield the best result when done manually.

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