Monthly Archives: September 2015

7 Key Factors to Consider Before Choosing an Outsourcing Company

Posted on September 26, 2015

Before deciding on which outsourcing business to work with, learn about five critical characteristics that will assist you in selecting a trustworthy vendor.

Did you realize that your company’s reputation and bottom line might suffer as a result of an outsourcing relationship? This is why you must exercise extra caution when selecting an offshore vendor.

Here are some considerations to keep in mind about an outsourcing business. Taking these variables into account before selecting a vendor can result in improved profitability, stronger vendor relationships, and higher customer satisfaction.

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PDF Vs ePub : Which Format to Use for your Ebook?

Posted on September 21, 2015

Publishing an eBook? Read this blog post to find out which format (PDF or ePUB) will be more suited for your ebook and popular reading devices.

With epublishing making it big in today’s world and eBooks becoming popular, you can choose between ePub or PDF. With advancements in technology and the coming of new reading devices like the Sony Reader, BeBook Neo, Kindle and Barnes & Noble Nook, publishing houses are now looking at developer-friendly files for the eBook market. Before you decide on which format is best for your ePublishing environment, read the advantages and disadvantages of the PDF and the ePub format.

PDF (Portable Document Format)

The PDF format was developed by Adobe Systems in the year of 1993. The two-dimensional layout of a PDF file can work independently on some operating systems and software. To view a PDF format on a computer, you must install Acrobat, a specialized reader.

The Pros

The most widely used electronic document format
Complete control over fonts and layouts
Files can be generated by GUI-based tools, other than those made by Adobe (Example: Microsoft Word can produce PDF files)
The reader software used to read PDFs is free and is pre-installed on most computers

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Top Five Elements of An E-commerce Website

Posted on September 13, 2015

What should you include when you create/optimize an e-commerce website? Here are five essential elements that every e-commerce website must contain.

More and more retailers are now preferring e-commerce websites over the traditional retail shop. E-commerce stores do have an endless list of benefits, though an actual retail shop is difficult to replace because of the physical shopping experience that it offers. However, there are ways to make the e-commerce experience for your customers brilliant.

Here are five essential elements that your e-commerce site should include:

1. Persuasive content

Your customers will not be able to “feel” a product until it is bought. To make up for this, your content should be convincing and give them the best impression about a product. A customer should be persuaded to buy, simply by reading your content. Ensure that every product on your site is well-displayed and accompanied by detailed, yet persuasive information.

2. Easy-to-use navigation and user flow

Since retailers are now aware that e-commerce platforms have many benefits, the competition within this market is stiff. The most important thing to do for your e-commerce platform is to offer the best user experience. This will keep your customers happy and make them come back for more. You could follow a very functional design or an intuitive concept. Just make sure that your site offers optimal navigation. Continue reading →

5 Advantages of Using PHP for Your Website

Posted on September 6, 2015

Well-organized modules, better upkeep of the latest technologies, and a clear design have increased the credibility and popularity of PHP.

PHP is indeed a popular choice when it comes to the world of websites. This general-purpose scripting language is great for server-side web development where PHP would run on a web server. Well-organized modules, better upkeep of the latest technologies, and a clear design have increased the credibility and popularity of PHP. Reputed websites like Facebook and Harvard University are PHP-based, mainly because PHP websites can be effortlessly maintained, improved, and updated at regular intervals.

Here are some good reasons why you must consider picking up PHP for your website:
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